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Directed Market Expansion and Development Efforts in the Industrial Robotics Industry
The Kara Report
To reduce risk and drive revenue, industrial robotics companies are expanding their customer base beyond manufacturing and assembly.
By Dan Kara


To reduce risk and drive revenue, industrial robotics companies are expanding their customer base beyond manufacturing and assembly within large enterprises in the automotive, electronics and semiconductor industries by way of directed market expansion. The rate, scope and variety of industrial robotics directed market expansion efforts provides opportunities to large and small robotics companies, systems integrators and distributers, technology providers, and domain experts alike.

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