Artificial intelligence is already having a profound impact on business today. Smart computers and programming make it possible for people to get more done in less time and so increase productivity. Chatbots are an example of an application of AI.
Take, for example, the chatbot that Nordstrom launched in 2016 to help customers pick out the perfect gifts for the holiday season. If you used the app, Nordstrom would give suggestions based on the deal that matches your preference for each person you needed to buy for.
It did this by asking a few questions to narrow down the most relevant options. Users would to provide answers about the recipient’s personality traits. Each question helped to narrow the search further until consumers found the ideal gift selection.
This is a perfect example of a win-win situation. The selection of gifts was made a lot easier for the client. The company benefitted both because of sales and also by clearing congestion in the stores.
Later on, the retailer added the option to reserve an item and then go and try it on in store. These measures were aimed at increasing client satisfaction. This is but one example of what chatbots can do.
For instance, chatbots can also collect client data or help manage production lines. With the amount of data that current AI-driven systems can collect and process, the number of potential uses is impressive.
It is conceivable that an entire processing plant could be run by industrial robots being controlled by artificial intelligence. According to research by Mindbowser, around 31% of people polled believe that chatbots will be able to replace their human counterparts completely.
How will chatbots influence the future of your company? Check out the infographic below to find out what changes to expect.
