Listing Details

Montreal, Quebec H4E 1A2

WowWee is a leading designer, developer, marketer and distributor of innovative hi-tech consumer robotic and entertainment and digital products.

Its products line include WowWee Robotics, a line of consumer robotic products; WowWee Alive, which are Alive Cubs life-like plush animals that come alive when nurtured; WowWee Entertainment products; and WowWee Technologies comprising Cinemin suite of multimedia pico projectors for mobile devices.

The company also develops, manufactures, and markets various novelty and plush toys, which include plush, pillows, novelty food, action figures, dolls, and fashion accessories primarily based on third party brands, such as Disney’s Fairies and Princess, Jonas Brothers and Winnie the Pooh, Mr. Men Little Miss, and Thumb Wrestling Federation, as well as functional food play kits under Chuck E Cheese, Jamba Juice, and Mrs. Fields brands.

The company’s Robosapien™ robot released in 2004 changed the way consumers interact with robotic companies. The Robosapien robot was the first commercially available biomorphic robot and garnered more than six million units of global sales.

This product line evolved to include Robosapien V2 robot, which added speech capabilities, and RS Media™ robot, which featured a complete multimedia experience that allowed users to customize functions.

MiP, released in 2014, continues to be one of the world’s most popular consumer robots and the winner of more than 10 major Tech and Toy awards including the Toy Industry Associations’ 2015 TOTY award for Innovative Toy of the Year.

WowWee is committed to innovation and releases free SDKs for anyone to develop apps for their products.

It sells its products directly, as well as through independent sales representatives, distributors, Internet-based e-tailers, and a range of brick and mortar channels, including grocery stores, pharmacies, toy shops, department stores, and consumer technologies stores primarily in North America.

In addition, WowWee Holdings provides small and medium-sized retail point-of-sale merchant processing services. The company was formerly known as Optimal Group Inc. and changed its name to WowWee Holdings Inc. in July 2010. WowWee Holdings Inc. was founded in 1984 and is based in Montreal, Canada. WowWee Holdings Inc. operates as a subsidiary of 7293411 Canada Inc.

WowWee was founded as an independent research, development and manufacturing company, focused on cutting-edge technologies.

Company Leadership

Eric Lau – Chief Executive Officer
Richard Yanofsky – President WowWee Canada
Peter Yanofsky – President WowWee USA
Davin Sufer – Chief Technology Officer